Expressions Diamonds: Multi-Faceted Identity System

Recently, Banowetz + Company was approached by Expression Diamonds, a family-owned importer and exporter of wholesale diamonds and fine timepieces with a rich 40-year history, to update and elevate their brand to more accurately reflect the nature of their business and the clientele they serve.  After creating a refined new logo and positioning line to better identify their offering, Banowetz developed a stationery system with a sophisticated pearlescent foil stamp, substantial paper weights, and elegant edge-painted business cards. The final pieces are a shining example of brilliant branding at its finest.

— Team Banowetz

Ink Soy Sauce: New Work Makes a Big Splash

If you’re a foodie, you’ll especially appreciate our latest creative endeavor at B+C, where we helped name, brand and package a new line of gourmet soy sauces. After some enlightening taste tests and initial meetings with the creators of these tasty concoctions, we put down our chopsticks and got to work. The client chose “Ink Soy Sauce” as the product name, and after establishing the logo, we created messaging and graphics as bold as the sauce itself, for use on the packaging, stationery and website. Lastly, a promotional kit was needed for presenting the new product line to retailers. The combination of bamboo and metal gave the finished cases an impressive and unique culinary feel. We’re excited to say that Ink Soy Sauce has already made its debut on the shelves in grocery stores throughout Los Angeles, and the line was recently rolled out at Walmart. Make sure to grab yourself a bottle, or two at inksoysauce.com, because Ink is shaking things up from coast to coast.

— Team Banowetz

Happy Anniversary: NorthPark Center Celebrates 52 Years

August marks the 52nd anniversary of our client NorthPark Center. We congratulate NorthPark on its continued success and for its role in the history of Dallas — as a cultural destination, an architectural landmark, a patron of the arts and a world-class shopping experience. Check out this video to learn some fun facts about its opening in 1965.

— Team Banowetz