Two of the greatest things about being in the design and advertising business are the varied types of projects we get to work on and all the people we get to know. Years ago, we worked with Chef Joanne Bondy when she was cooking up scrumptious dishes at the beloved Dallas restaurant Ciudad. So when she contacted us about her new venture, Stocks & Bondy, we were chomping at the bit to get involved.
Slated to open at the Dallas Farmers’ Market in Spring 2015, Stocks & Bondy promises to be the new BFF for home cooks and local chefs alike. By providing traditional and modern stocks and sauces made with only the best all-natural sustainable ingredients, Chef Bondy will provide her customers with a head start in the kitchen. Her product line will include regional flavors from multiple cultures, and will be available for retail and wholesale use. Part of our challenge was to help clarify her services with an informational, but clever, positioning line and to help create a unique and memorable brand.
Here are some of the options presented and the finished product. We think it turned out quite tastefully. Take a look — and be sure to keep an eye out for this soon-to-be staple for all the Dallas foodies out there.
— Team Banowetz