New to the Market: B+C Branding for Tradehouse

The NRP Group has been keeping us quite busy in 2017 with naming, branding, identity systems and collateral projects for various new multi-family residential developments. Located in the heart of a bustling retail community in San Antonio, the latest property has built-in social outlets for its residents, offering them plentiful dining and shopping options. Recognizing the need for a name and logo with an approachable vibe that communicates the attractive mixed-use features of the property, we dubbed it “Tradehouse.” We then created a welcoming all-lowercase logo with warm colors and several striking collateral pieces where intersecting linear design elements convey energy and connectedness. See how it all comes together below.

— Team Banowetz

Design that Rises Above the Rest: Flying Canvas Productions

When beginning a creative project, a blank canvas is a great place to start. That’s exactly the idea behind our logo for Flying Canvas, an “Artisan Video Marketing” production company that’s equal parts left-brained analysis and right-brained creativity. Emphasizing how Flying Canvas is able to produce a multitude of solutions from a clean slate, Banowetz + Company developed a mark that is sleek and open-ended, featuring interchangeable artwork in the mark to illustrate the uniqueness of every project. A series of icons was produced highlighting Flying Canvas' step-by-step process, which begins with thorough discovery and results in engaging storytelling. B+C produced two business card layouts, a clean, sophisticated option for everyday needs and a second, oversized option with more "wow factor." We are excited to see the Flying Canvas brand take off.

— Team Banowetz

LogoLounge 10: Banowetz + Company Is Most Featured Design Firm in Texas

Okay, we admit it: We designers are a little geeky about logos. And we get all warm and tingly every time a new LogoLounge issue is released. That’s because the industry publication features the best logos from around the world — judged, curated and organized in one of the most recognized resources for graphic designers looking for inspiration. This year’s edition received over 37,000 entries, with only 2,500 making the cut. We’re proud to say Banowetz + Company had 22 marks recognized in this epic competition (showcased below). Our shop ranked in the top 10 worldwide for the number of logos featured, and we have the most accepted entries of any design firm in Texas. Now that’s what we call making our mark!

— Team Banowetz