Making Statements: A Five-Star Campaign

Our client, Mercedes-Benz of Plano, has a solid history of going above and beyond to make their customer experience exceptional. And what better way to communicate this than using real statements from real customers in their marketing? This is how our "5-Star Statements" campaign was born. We sourced and synthesized actual customer comments into striking print and digital ads with vibrant vehicle photography, and clean, yet expressive typography. We also adapted this concept into radio spots that conveyed the pride and motivation that Mercedes-Benz of Plano gets from receiving such positive reviews. Check out a few pieces from the campaign below, and get a glimpse of how Mercedes-Benz of Plano makes a 5-star impact on their customers.

— Team Banowetz

Deep-Fried Fun: B+C Fair Day 2017

With the cool breeze of fall fighting its way into our city, a familiar face has risen in the distance. His jovial visage and patented Texas duds stand proudly in the middle of Fair Park. Its Big Tex, and the State Fair of Texas is upon us. Like moths to a greasy plume of fried aromas, we recently donned our custom fair shirts and made our annual trip to this Dallas tradition. There, we indulged in culinary abominations like Deep Fried Froot Loops and Fletcher's Corny Dogs. We rode fist-clinching rides, and played carnival games. We even purchased mattresses! And we did it all with a healthy dose of good old-fashioned cold beer. This is how we do Fair Day, and it's alway deep-fried fun. Check out some of our antics from this year.

– Team Banowetz